
Introducing Easy Street: The Scent of Building Excellence
Ever walk into a perfectly-run building and take a deep, satisfying breath? We just bottled that feeling. Introducing Easy Street® - a luxury fragrance that captures the essence of building excellence in a bottle.
Look, we know what you're thinking. A cologne from a building automation company? But here's the thing - anyone who's ever walked into a meticulously maintained building knows that smell. The polished wood and fresh leather. The spotless chrome and gleaming glass. That unmistakable new-building aroma that tells you everything is running exactly as it should.
We worked with master perfumers to break down that feeling into something wearable: rich smoked cedarwood and vetiver, a touch of saffron for sophistication, topped off with vibrant citrus neroli and black pepper. Mixed in are seven iconic building aromas that'll make any building operator smile. When a building is dialed in perfectly, you're on easy street - and now you can wear that feeling.
But this isn't just about smelling good. Easy Street represents everything we stand for at 75F. It's why we're also launching our Easy Street feature in Facilisight - our promise to make things genuinely easy for contractors. When installers push the Easy Street button, 75F's AI automatically checks out the installation and generates a punch list of any required to-do items for the perfect install finish. Building automation doesn't get easier than that.
Want to get your hands on this? Better move fast - we're only releasing 75 numbered bottles (50mL each), and when they're gone, they're gone. Presale opens February 10th at 9AM EST at AHR.
Because sometimes success doesn't just feel good - it smells good, too.